Landing Page vs Homepage: Where Should Your Ad Traffic Go?

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2026-10-07 13:38:48 - Traduire

You are paying for every click on your ads, so the page those visitors land on matters as much as the ad itself. Many businesses send all traffic to the homepage because it is easy and already exists. Then they wonder why clicks are plentiful and enquiries are not. This article explains how homepages and landing pages differ, when each makes sense, and how to decide where your ad budget should...

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